Kick off the new year with more to do at Bowlero
When the holiday rush fades, January can feel slower than expected. Kids are back in school, routines are restarting, and the excitement of the season gives way to colder days and quieter calendars. That is often when families and friend groups start looking for something to look forward to again.
Bowlero helps bring that energy back. From January 1 through January 4, guests can enjoy 26% off lane reservations and events with promo code NEW26, valid for visits and events held by January 31. It is an easy way to start the year with plans that feel fun, active, and social.
A high-energy answer to post-holiday cabin fever
After weeks of holiday gatherings and time off, January can feel like a reset that comes with fewer built-in activities. Bowlero offers a change of pace that keeps people moving and engaged indoors.
Bowling brings friendly competition into the mix, while arcade games add variety and excitement between frames. The atmosphere stays upbeat, making it easy to turn an ordinary afternoon or evening into something everyone enjoys. It works just as well for families as it does for groups of friends looking to reconnect after the holidays.
Keeping kids and teens engaged in January
Once winter break ends, kids and teens often miss the freedom and energy of time off. January can feel long, especially when outdoor plans are limited.
Bowlero gives them a place to stay active and social. Bowling lanes encourage movement, arcade games keep things lively, and shared spaces make it easy for friends to spend time together. For parents, it is a way to keep kids engaged without defaulting to screens.
If food is part of the plan, selections vary by location, so be sure to review the Bowlero menu before your visit.
A smart pick for January birthdays and group outings
January is a popular month for celebrations that did not fit into the busy holiday schedule. Birthdays, team gatherings, and friend meetups often get pushed into the new year.
Bowlero makes those plans easy. Groups can reserve lanes, enjoy games and food together, and stay in one place without worrying about logistics. Families planning ahead can look into kids’ party options for January birthdays, while larger gatherings can explore social event options for casual group outings.
Why January is the perfect time to book
The start of the year is a great moment to build new routines that include fun, not just responsibilities. Having something on the calendar helps break up the weeks after the holidays.
Booking during the NEW26 promotion allows guests to:
Beat cabin fever with indoor entertainment
Keep kids and teens active after winter break
Plan January birthdays or group events early
Enjoy 26% on lane reservations and events
It is a simple way to start the year on a high note.
Enjoy 26% with promo code NEW26
Planning your visit is easy:
Choose your Bowlero center using the location finder
Reserve your lanes or event
Enter NEW26 at checkout
With the promotion running from January 1 through January 4, it is a great time to lock in plans for the rest of the month.
Bring new energy into the year
January does not have to feel slow or uneventful. A few games, shared laughs, and time spent together can reset the mood after the holidays.
Bowlero offers a lively, welcoming space to reconnect, stay active, and build new traditions as the year begins. Whether you are planning family time, a birthday, or a group hangout, it is an easy way to keep the momentum going into the new year.